SHELL BOX (HOTSITE)
This project focused on developing a landing page designed to effectively boost downloads of the Shell Box app. Our team at VML set out to create a visually compelling and user-friendly microsite, with an interface that clearly communicated the app’s key features and benefits — making it both inviting and persuasive for potential users.
Following its launch, the landing page successfully drew a higher volume of traffic and drove a significant increase in app downloads. The initiative played a crucial role in enhancing user engagement and expanding Shell Box’s customer base.
TEAM VML
Fabiano Coelho: Lead User Experience Designer
Vínicius “COZUMA” Pavarini: Lead User Interface Designer
Gabriela Silva: Account Executive
Renata Marcondes: Group Account Director
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